About Black Enterprise
Here’s a little bit of an Intro to the app, courtesy of its App Store description and the initial press release on it:
The BLACK ENTERPRISE app features our exclusive Wealth for Life content to help you gain financial security, advance in your career, or be your own boss. Get the complete issue of the magazine plus streaming video, slideshows, and much more in an interactive experience. You can even take notes, bookmark stories, and share with your friends.
This dynamic, digital environment is customized to meet readers’ business, finance and career resource-needs. The app, a first among African-American publishers, enhances the iPad user-experience with unprecedented content-customization features. At launch, BE App’d is free and provides complimentary July and August Black Enterprise issues, courtesy of an exclusive sponsorship with leading automobile makers, Toyota.
The Right Approach
As soon as you spend a few minutes with Black Enterprise, it’s clear that the team behind it has strived to create a real iPad edition, not just a thrown-together
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